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As a passionate and dedicated team of brand experience experts, we pride ourselves in having our finger on the pulse of our ever-evolving industry. We are thought leaders who keep our clients and partners informed about the latest trends and developments shaping the industry landscape. 

This is the hub of our published articles, opinions and insights which have been featured in leading titles including The Drum, Campaign Magazine, Little Black Book and BizBash. 

Abbie Winterford Abbie Winterford

What actually turned heads at SXSW

SXSW is renowned for its experiential presence, but did it live up to the hype this year?

We had (cowboy) boots on the ground this year, and our MD Louisa is back sharing the brands that got it right, and what fell short. The ones that broke through the noise and the ones that became it.

Missed it? We’ve got you.

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Abbie Winterford Abbie Winterford

The Intention Behind Effortless

Your brand experience hinges on the moments most overlook. Emily Lyddon-Towl, one of our Associate Creative Directors, explores just how fragile a guest journey can become when small elements are ignored or taken for granted – showing why it all starts with the audience.

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Abbie Winterford Abbie Winterford

#EventProf of the week: Bethan Lowe, Seen Presents

Our Senior Project Manager Bethan Lowe has been featured as #EventProf of the Week in StandOut Magazine.

A well-deserved spotlight on the people behind the projects and their journey into the industry.

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Abbie Winterford Abbie Winterford

Perspectives Podcast with Katie Kempner

Ahead of Advertising Week, our Managing Director Louisa O'Connor joined content partner Katie Kempner on the US-based Perspectives podcast, to talk about the journey behind Seen Presents.

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Abbie Winterford Abbie Winterford

15 Boundaries That Help Event Profs Avoid Burnout

Knowing when to draw the line is part of the job.

Our Head of Operations, Alex Smith, has featured in BizBash, sharing her perspective on boundaries in an industry known for long hours and high stakes.

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Abbie Winterford Abbie Winterford

The Great Backslide: Are These 28 Leaders Seeing Women Lose Ground?

Off the back of International Women’s Day, we’re sharing a conversation that really matters...

Our Group HR Director, Lisa Bent, is featured in LBBonline - Little Black Book’s latest piece “The Great Backslide: Are These 28 Leaders Seeing Women Lose Ground?”.

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Abbie Winterford Abbie Winterford

BizBash: 7 Show-Stopping Stage Design Ideas

Two of our projects featured in BizBash’s roundup: “7 Show-Stopping Stage Design Ideas That Caught Our Attention.” Both TikTok LIVE Fest and Netflix Upfront made the list, highlighting stage designs that helped expand the event narrative and create moments that grabbed attention.

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Abbie Winterford Abbie Winterford

Women Supporting Women: Career Advice for Tough Times

As part of Little Black Book's International Women’s Day feature Women Supporting Women: Career Advice for Tough Times, our Managing Director Louisa O'Connor shares her perspective on stepping into leadership during a period of huge uncertainty and what that transition really demanded.

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Abbie Winterford Abbie Winterford

Which Visual Trend Needs to Die in 2026?

Our Associate Creative Director, Lucy Ducker, contributed to Little Black Book’s article 'Which Visual Trend Needs to Die in 2026?', calling time on the overused Wes Anderson hotel concierge aesthetic.

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Abbie Winterford Abbie Winterford

The 2026 Agency forecast: Plans and predictions from C&IT’s top agencies

After making it to number 9 in their Top 50 Agencies list, we have been featured in C&IT’s 2026 Agency Forecast, spotlighting how leading agencies are planning, predicting and preparing for the year ahead. Hear from our Managing Director, Louisa O'Connor, on our plans for 2026 and why experiential will continue to prove its value as a powerful relationship-building tool, particularly in the B2B space.

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Abbie Winterford Abbie Winterford

Top 50 Agencies 2025

Seen Presents landed in the top 10 of C&IT’s Top 50 Agencies for 2025, our first time on this prestigious list.

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Abbie Winterford Abbie Winterford

What's Your Biggest Hope for the Event Industry in 2026?

Our Managing Director, Louisa O'Connor O’Connor, shares her hopes for the events industry in 2026 as part of BizBash’s latest feature, reflecting on investment, impact and why live experiences deserve the same attention and consideration as traditional marketing channels

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